Security 101: retail security made simple

Retail theft "aka shrinkage" is comprised of shoplifting, employee or supplier fraud, and administrative errors.

The Australian Retail Theft Facts.

3%

Average loss of turnover from all Australian Retailers

2.7bn

Cost of shrinkage to Australian retailers per year

39%

Retail theft derived from
shoplifting

Hot ticket items most commonly shoplifted in Australia:

  • iPhones
    iPhones / Smartphones
  • Accessories
    Technology Accessories
  • Batteries
    Batteries
  • Fashion Accessories
    Fashion Accessories
  • Razor Blades
    Razor Blades
  • Cosmetics
    Cosmetics
  • Denim
    Denim
  • Handbags
    Handbags
  • Perfumes
    Perfumes
  • Infant Formula
    Infant Formula

Retail industries most affected by shoplifting

1.   Apparel and Fashion Accessories

2.  DIY Home Improvement

3.  Electronics

4.  Food and Beverage

5.  Health and Beauty

How can you keep profits in your pockets?

  • Train retail staff to know how to deter would be shoplifters

  • Implement an accurate retail inventory management system

  • Introduce anti theft products to secure your stock. See how.

  • Control customer traffic flow using retail gates. See how.

  • Understanding periods of high traffic flow in store. See how.

Instore has the widest range of anti-theft products and retail security systems to secure your stock

EAS - Electronic Article Surveillance

Electronic Article Surveillance (EAS) technology involves placing a label or tag on a product and having security pedestals at the front entrance/exit of a retail store.
In the event of a potential retail theft, any tag or label passed through these pedestals will sound an audible alarm alerting staff that a product has left the store with a tag or label still attached to it. EAS is highly effective as customers can freely roam a store with a product in hand, allowing retailers to display more stock thus increasing sales opportunities.
Common applications: retail security gates, retail security pedestals, shop security tags, clothing security tags, pencil tags, anti theft tags, liquor bottle anti theft, electronic security tags, clothing security tags, fashion security tags, etc

EAS technology is available in 2 types of frequencies

AM Frequencies

  •  Highly effective for stores with wide entrances

  •  Can utilise the smallest security tags and labels

  •  Strong detection zones

RF Frequencies

  •  Cost effective retail security system solution

  •  Great for retailers requiring paper thin labels for tagging merchandise

Electronic Merchandise Display

Most commonly used in the electronics department, Electronic Merchandise Display's are product holders (such as an iPhone) which are securely on display for customer interaction. These electronic device security fixtures apply to phones, tablets, computers, accessories and much more. An interactive or fixed electronic security display needs to balance aesthetics, functionality, user experience and security.

Instore creates custom anti-theft solutions for electronic merchandise to achieve the best customer interaction / retail security balance for Australian retailers.

Customer Traffic Flow

Retail Entry and Exit Gates are an effective business tool to reduce retail theft by allowing retailers greater control in how customers can exit stores. It's been proven that shop security gates are an excellent deterrent for shoplifters. Instore offers a range of auto, manual, single and dual isle shop security gates.

Understanding Peak Retail Periods

One of the biggest tools in retail is understanding customer behaviours with the ability to monitor and track analytics. A major tool for retailers around Australia is the ability to keep count of the foot traffic through their store.

Instore offers retail people counters with a staggering high accuracy and reliability of 98% even during peak conditions and low lighting.

Why use instore?

  • Spotlight

    “We use Instore for our EAS security system and tag solutions, as well as fitting out stores with auto entry/exit gates to help control customer traffic flow. Instore provide us with a wide range of options to suit our varying product range and have helped significantly cut our shrinkage in previous high theft areas. We have found Instore’s customer service exceptional and their professional advice in finding solutions to fit our specific needs invaluable."

    Spotlight Retail Group - Risk/Loss Prevention Team Leader

  • Oakley

    “After years using one of the larger retail security companies we switched to Instore, and instantly saved costs on all of our security tag, system and service charges. The Instore team are friendly and provide an honest service that is always reliable.”

    Oakley - Store and Business Development Manager

  • Good Guys

    "Having worked in loss prevention for 18 years, I found Instore’s ability to source a solution for any type of product unbeatable. Instore always provided cost savings and their service standards are always outstanding."

    Andrew Dangerfield - 13 Years Loss Prevention Manager, The Good Guys

Keen to find out more about how Instore's retail security products can help your store?

Get in touch today for some friendly advice.

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